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Meet the team: Samantha Lafferty, senior relationship manager team leader

Meet the team: Samantha Lafferty, senior relationship manager team leader

10 Questions: Introducing Samantha Lafferty

Samantha Lafferty

Q: When did you join Ombudsman Services and what are your first impressions of the organisation?

A: I joined Ombudsman Services in November. Three things stood out to me: How genuinely friendly and welcoming our people are; the high level of intellect which keep me on my toes, and the genuine passion to do the right thing. Whilst I’m aware there has been lots of change over the past year, we are now in a place of strength with a great top team leading a corporate plan that has the backing of the teams delivering it, and a real sense that we’re all pushing in the same direction.

Q: What does your new role involve and what are your priorities / key areas of focus?

A: I’m leading the relationships team and am focused on going back to basics to deliver what consumers and our partner companies need from us. I want to ensure the team is much more visible and accessible to partner companies, so we’ll be out on the road over the next year travelling the length of the country to share insight and best practice, but most of all, to listen to what companies want and how they want us to deliver this.

Q: Tell us a bit about your life and career before you joined Ombudsman Services.

A: I’ve probably had an unconventional route into Ombudsman Services. I began my career as a financial and consumer journalist, as I’ve always had a desire to fix problems. I spent 10 years travelling around Europe covering stories, working hard and playing hard. I then gave into my wanderlust to do some travel writing, before moving into marketing and communications. I co-owned a boutique agency having the privilege to do some amazing things including managing the global launch of F-TYPE for Jaguar and the P&G 2012 Olympic media launch.

Q: How do you enjoy spending time outside of work?

A: I am a sports addict, so will spend far too much time watching sport on the TV or listening to it on the radio. This summer has been incredible for cricket and with England taking everything down to the wire, who says cricket is boring?!

I am also a snapper and enjoy photographing the outdoors and people and going to exhibitions. I have lots of travel photography and am now lucky enough to live somewhere surrounded by farmland and woods, so will snap away whilst on dog walks. I also spend a lot of time with my feet up at the cinema.

Q: Give us one surprising fact about you or your ‘claim to fame’.

A: I’m not sure it’s quite a claim to fame, but I’m proud to have written a travel book after spending months roaming the hills, cities and villages of Turkey. While it was great to see the book for sale in book shops and on Amazon, for me, it was much more about the incredible memories of the people I met and the things I experienced. The notion of ‘the kindness of strangers’ is alive in Turkey and I would encourage everyone to explore the country beyond the tourist sites.

Q: What’s your favourite meal?

A: If it was my last supper, I would have to go for a roast dinner followed by mum’s apple pie.

Q: What’s your favourite film of all time?

A: I love Marvel and Brat Pack films like The Breakfast Club, as well as old films. But my favourite, watch-a-million-times film is Dirty Dancing. ‘Nobody puts baby in a corner.’

Q: Getting musical and thinking of the bands and artists you like, do you have any guilty pleasures?

A: I had a proper musical education growing-up in a house full of music and we had lots of albums from The Beatles to Elvis, Blondie, Deep Purple, The Mamas and Papas and everything in between. While I was at college during the height of the 90s Manchester music scene, my guilty pleasures are a bit country – Lady Antebellum and the legend that is Dolly Parton.

Q: If you could choose to visit one place in the world that you’ve never been to, where would it be?

A: I want to see the Northern lights from the top of Norway. I’d try to go by boat, train and sled to see more of the country along the way.

Q: If you were to win the lottery tomorrow, what would be the first thing you’d buy or do?

A: If I won the lottery, I would start a property development company to buy, fix-up and sell properties to generate a long-term pot of money that could provide homes for families who are homeless.